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Name : BONO BAONO FAMILY, SPIRIT OF BELIEVERS, TOP QUALITY
Industry categories :   Agricultural food  |  
Brand strength :   Industry leading brand  |  
The service content :   Diagnosis of consulting  |   Brand strategy  |  
The project properties :   Old brand new environment  |  
apanage : Italy
time : 2008

Project Overview

The company began in 1934 in Italy's best olive oil production region - Sicily, the Baoyu family through unremitting efforts and integrity of the operation to create a most dynamic and prestigious olive oil company - Baoyu Olive Oil Company. The company like a devout believer adheres to the most stringent quality control standards, from the selection of olive fruit, olive oil pressing to packaging process, the concept of quality first has always been implemented, making every drop of olive oil from the olive oil company so precious. 2007 Cibus-"Lenne d' Oro dei Mastri Oleari" International Olive Oil Masters Super Award. Gold in the 6th World Sirena d'Oro di Sorrento Olive Oil Competition, 2008. In 2008, the third world in Shanghai, China, the international olive oil competition gold medal.

Brand strategy
Sicily, Italy, regional characteristics, the Baono family 100 years of history, the fusion of high-quality olive oil, the formation of brand characteristics.

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