Project Overview
Changjiang Business School is a non-profit educational institution with independent legal personality, is a member of the International Association for Management Education (AACSB) and the European Management Development Foundation (EFMD), and is a "Master of Business Administration GrantUnit" approved by the Degree Committee of the State Council. (including EMBA and MBA), the goal is to be among the world's top 10 business schools within a decade. Since its establishment, Changjiang Business School has been dedicated to "cultivating a group of entrepreneurs with world-class skills for Chinese enterprises" and is committed to creating a new generation of business schools around the world.The yangtze business school was born to seize the great opportunity of China's sustained and rapid economic growth, and to build a world-renowned world-class business school for China through the strategic choice of "taking the momentum, mingled, and excellent" and the concept of "China-West connection".
Brand strategy
Adhering to the concept of "China-West integration", the essence of traditional Chinese culture continues at the same time, showing a global business school characteristics.