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Name : CBIC
Industry categories :   Financial business  |  
Brand strength :   Industry leading brand  |  
The service content :   Diagnosis of consulting  |   Brand strategy  |   Creative design  |  
The project properties :   Brand new ground  |  
apanage : China
time : 2010


Project Overview
The company is by PetroChina, China Net Assets, China Sinochem, Beijing State-owned Capital Management Center, Shougang Corporation, Beijing Wanhang ZTE and other powerful and reputable market member units spontaneously jointly launched the China Interbank Market Dealers Association, the first professional bond credit promotion institutions, The registered capital amounts to RMB 6 billion.

Brand strategy
The birth of the first professional bond credit promotion institution plays an important role in developing the direct financing market, perfecting the credit risk sharing mechanism and alleviating the financing difficulties of small and medium-sized enterprises. After a thorough analysis of international credit rating agencies and rating standards, we extract9 and increased concepts, creating signs that contain the meaning of continuous credit enhancement, and the greatest meaning.

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