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Name : New Development Ventures
Industry categories :   Financial business  |  
Brand strength :   China's top 500  |   Industry leading brand  |  
The service content :   Diagnosis of consulting  |   Creative design  |   Brand promotion  |  
The project properties :   Old brand new environment  |  
apanage : China
time : 2009


Project Overview
The new development joint venture capital enterprise is a joint venture capital fund jointly funded by the China Development Bank, Shanghai Pudong, Guangzhou, Suzhou, Kunshan and other development zones, And Lianhua Holdings Co., Ltd. (owned by the fund management team) and fund management company. The aim is to integrate the resource advantages of the China Development Bank (credit and enterprise network resources), development zones (enterprise and policy resources) and management companies (industrial network and investment management experience) to provide a wide range of support and services for the majority of long-term SMEs in various aspects of financing, market, technology and management.

Brand strategy
As the only commercial bank with direct investment function in China, The China Development Bank (hereinafter referred to as CDB, registered capital of 300 billion yuan)) has followed large-scale funds such as the Sino-Swiss Cooperation Fund, the ASEAN-China Investment Fund, the China-Belgium Direct Equity Investment Fund, the Bohai Industrial Investment Fund and the China-Africa Development Fund. In 2008, several institutions in the United Nations set up a new development joint venture capital fund, the fund size of 5 billion yuan, the overall demonstration of entrepreneurial success.

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